Special Guidelines

Merchant name should always appear as: Krispy Kreme^® Doughnut Corporation for first mention

All subsequent mentions may be listed as: Krispy Kreme

In special cases of limited space, Krispy Kreme^® may be acceptable, with subsequent mentions as Krispy Kreme.

A merchant-specific disclaimer is NOT required in marketing pieces

Marketing Copy

Short Version:

Krispy Kreme^® Doughnut Corporation is a global retailer of premium-quality sweet treats, including its signature hot Original Glazed^® doughnut. Headquartered in Charlotte, NC, the company has offered the highest-quality doughnuts and great-tasting coffee since it was founded in 1937. For store location and more information, visit KrispyKreme.com.

Long Version:

The Krispy Kreme brand has several unique elements that have helped create a special bond with customers. Our doughnuts, which are made from a secret recipe that has been in our company since 1937, have a one-of-a kind taste that generations of loyal customers have grown to love. Krispy Kreme is a global retailer of premium-quality sweet treats, including its signature hot Original Glazed^® doughnut. Headquartered in Charlotte, NC, the company has offered the highest-quality doughnuts and great-tasting coffee since it was founded. For store location and more information, visit KrispyKreme.com.

Terms & Conditions (Plastic & eGift)

• • Terms: This gift card is only redeemable for product or merchandise at participating Krispy Kreme® shops in the United States, and with certain features and programs through KrispyKreme.com. This gift card may not be redeemed for cash, or replaced if lost, stolen, or damaged, except where required by law. Not redeemable at grocery stores, convenience stores or outside of dedicated Krispy Kreme Doughnut shops. There are no service fees or expiration dates connected with the use of this card.
  • For balance inquiries or to view complete terms and conditions, visit KrispyKreme.com. ©2025 Krispy Kreme Doughnut Corp.

Redemption Instructions (eGift)

Please present the digital gift card to the cashier to scan the barcode or enter the 16 digit number into the POS for redemption.

Downloadable Links